Founder’s Note: What We’re Building in 2026 and Why It Matters
Founder’s Note: What We’re Building in 2026 and Why It Matters
When I think about where Ava’s Pet Palace is headed, I don’t start with product lists or revenue goals. I start with trust. Every order placed, every message we receive, and every pet treated with our products represents a decision someone made to trust us with something that matters to them. That trust is not something we take lightly, and it continues to guide how we grow.
As we move toward 2026, growth is absolutely part of the plan. But growth, for us, has never meant doing more simply for the sake of expansion. It means being thoughtful about what we create, staying clear on our standards, and making sure every product still feels aligned with who we are. We’re not interested in shortcuts or trends that don’t serve pets or the people who care for them.
One of the most important things we consider as we build is real life. Pets aren’t accessories or afterthoughts. They’re part of daily routines, family decisions, and household budgets. The products we create are meant to fit into those realities. That’s why simplicity, quality, and transparency continue to guide every decision we make. Whether it’s a core treat or a special release, our goal is always the same: to create something we would feel confident giving to our own pets.
Community has also played a defining role in shaping this brand. Ava’s Pet Palace wouldn’t exist without the support of pet parents, rescue partners, and customers who have been with us from the beginning, as well as those just discovering us now. As we grow, staying connected to that community matters more, not less. Listening, learning, and building alongside the people who support us will always be part of how we move forward.
Looking ahead, there are exciting things on the horizon. New ideas, thoughtful collaborations, and continued focus on wellness and quality are all part of what’s coming next. But no matter what evolves, the heart of this brand remains the same. We’re here to make better choices easier for pet parents and to support healthier, happier lives for pets.
If you’ve supported Ava’s Pet Palace in any way, thank you. Your trust, your feedback, and your care for what goes into your pet’s bowl are what make this work possible. We’re still early in the journey, and we’re grateful to have you with us as we continue building what comes next.
With gratitude,
Ava